Chocolatiers putting focus on healthier ingredients
According to a study from Research and Markets, new brands and private label candy companies will boost the United States chocolate market to $30 billion by 2021. And it is not the big power house companies making the biggest dent, but the smaller artisan and niche companies promoting the health benefits of their products.
For example, Katrina Coravos started Liberty Chocolates in her kitchen with a mission to make an organic chocolate bars for her sons. Today, Liberty Chocolates makes a line of organic bars, including flavors such as maple gingersnap, and peanut butter and honey, which all use honey.
Konstanze Zeller created CocoRau, a line of raw, organic chocolate bites after an illness as an adult left her unable to eat commercial chocolate brands. Made with cacao and local ingredients, Zeller sweetens her power bites with honey, allowing people to eat clean chocolate and enjoy it, too.
Niche chocolatiers see the market for growing clean, organic candy creations and continue to drive the chocolate market to its $30 billion mark.
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