February, 2013


The National Honey Board conducted a consumer survey* to measure honey’s perception as an all-natural sweetener. Interview participants were read a list of sweeteners they might find in foods at the grocery store and asked to indicate whether they feel it is a natural sweetener. A full 96% of participants felt that honey is a natural sweetener. Full results include:

  • Honey – 96%
  • Granulated sugar – 74%
  • Molasses – 73%
  • Cane juice – 61%
  • Corn syrup – 49%
  • Fruit juice concentrate – 49%
  • Agave nectar – 23%
  • High fructose corn syrup – 23%
  • Non-calorie sweeteners – 15%

*National Honey Board Bakery & Consumer Honey Usage Research Report, June 2011

Did you like this? Share it:


No longer does your snack have to satisfy just one craving. According to Snack Food & Wholesale Bakery Magazine (www.snackandbakery.com), manufacturers have embraced producing foods with a sweet side, yet have the consistency of a cracker more than ever before. Foods like Nabisco’s Cookies & Crackers Fun Shapes, which include Honey Maid Angry Bird Honey Grahams, and Kashi’s Honey Sesame Crackers are blurring the lines between what is a cookie and what is a cracker.

However, sometimes it’s not the snack or cracker itself that crosses the crunchy line—it may be the ingredients. Mixes like honey, pomegranate and combinations like blood orange and ginger spice are taking place as key crossover varieties.

Angela Hubert, owner of High Performance Muffins of Boonton, N.J., goes a step further in the “snack” category, designing more nutritious items that can stand alone as a snack or act as a quick meal. Hubert’s muffins are made with gluten-free rolled oats and are naturally sweetened with honey. And, to combine flavors even further, the muffins are available in vanilla, chocolate, vanilla pumpkin spice, chocolate banana and vanilla banana.


Did you like this? Share it:

Honey Peanut Balance Bar Monday, February 25th, 2013


BalanceBarHoney PeanutBalance Bar energy bars are packed with delicious flavor and loaded with balanced nutrition. The Honey Peanut Balance Bar includes honey, soybeans, milk, protein blend and sugar. Each serving (one bar) contains 200 calories and 15 grams of protein.

Balance Bar was one of the originators of energy bars and the nutrition bar category. Balance was founded in 1992 by a group of sports enthusiasts, scientists and people with a passion for life in Santa Barbara, Calif. Products are crafted to provide long-lasting, balanced energy.

Want to see what other products contain honey?

Did you like this? Share it: