The grab-and-go lifestyle in the snacking world has reached the apex of popularity, so much so that products coined “snack bars” aren’t even exclusively used for snacking.
Bars have been around the U.S. market for more than 50 years, but according to BakingBusiness.com, the category has more than doubled to almost $6 billion over the past decade. This is due largely in part to today’s consumers being busier than ever, clamoring for the next convenient food product. Gone are the days of sitting down at the table for long shared meals, especially during peak, rushed daytime hours.
Candy Industry reports that Americans are snacking three or more times a day, up 12% from 2010 to 2013. More than half of those snacks are consumed after noon. Smartblogs.com says that 73% of Americans surveyed in a Hartman Group report state that their snacking is physically driven. They want to abate hunger, nutritional support and a quick, convenient energy pickup.
However, convenience doesn’t equal a lack of a need for nutrition. Snack bar lovers are looking to their bars to offer more—more protein, more fiber and more all-natural ingredients overall. Bar lovers are asking for a lot of punch to be packed into a small, wrapped item, looking for them to take the place of larger meals in both taste and effectiveness.
Fiber One Oats & Strawberry bars are a great combination of honey, strawberry, oats, barley flakes and nuts. Each bar contains 35% of fiber’s daily value—nine grams— and two grams of protein.
Honey, lightly toasted rice and dry roasted almonds combine to provide 10 grams of protein and five grams of fiber in Special K’s Honey Almond Protein Meal Bars. The addition of honey makes the bar a sweet treat, and protein helps to keep hunger satisfied throughout the day.
PowerBar’s energy line of bars includes Harvest Energy Peanut Butter Chocolate Chip. With honey, nine grams of protein and five grams of fiber, these bars are perfect for someone looking to power up before a big day or workout.
Marinade never tasted so good with The Shed’s Hoggin’ It All variety.
Go hog wild with the perfect balance of sweet and heat. This marinade includes honey, pineapple juice concentrate, mustard, onion powder and chipotle pepper. It is gluten-free.
The Shed Barbeque and Blues Joint has three locations in two cities: Gulfport and Ocean Springs, Miss. Brad Orrison and his sister Brooke built a barbeque joint out of items he found while dumpster diving. The Shed is a family affair, with most of the members of his family working on some aspect of the business.
With a promise to provide you with “truly good for you” fruit and plant-based organic oils, MELT Organic is a butter improvement company that’s giving dairy-based spreads a run for their money.
The Boise, Idaho-based company is dedicated to helping its consumers experience better health by only using organic oils in its products. In this Q&A, MELT Organic Healthy Consumer Products Leader Meg Carlson talks about the company’s future and why honey is a natural part of a MELT spread.
How are MELT Organic spreads unique?
MELT Organic spreads are North America’s first line of luscious butter improvements that are truly good for you. MELT Organic is made with a Perfect Blend™ of the healthiest fruit- and plant-based oils featuring virgin coconut oil – a stable, healthful, saturated fat and a rich, fruit-based source of medium chain fatty acids (MCFAs) – smoothly blended with flaxseed, hi-oleic sunflower, palm fruit and canola oils. As our flagship product, Rich & Creamy MELT is a luscious butter improvement – an Organic ‘Butter 2.0®‘ – that is an alternative to traditional butter. Rich & Creamy MELT Organic cooks, bakes and melts just like butter, but with half the saturated fat and fewer calories.
Each square of MELT Organic is truly good for you: certified organic, non-GMO (Non-GMO Project Verified), kosher and made with Fair Trade Fair for Life certified organic virgin coconut oil and Rainforest Alliance certified palm fruit oil. The MELT Organic line of spreads is also soy-free, gluten-free, dairy-free and trans fat-free. Each serving is a rich source of the ‘good fats’ with an ideal balance of Omega-6 to Omega-3 ALAs (that are optimally metabolized with virgin coconut oil), and has 425 mg of Omega-3 ALA (or 26% RDA) and Vitamin E (or 15% RDA).
Tell us about the Honey MELT. Where did the inspiration come from to incorporate honey into your product?
Honey MELT was the logical next step. If you’ve ever slathered honey and butter on corn bread, waffles or toast you’ll understand. Honey MELT is perfect for everyone who loves the sweet combination of honey and butter but wants a non-dairy alternative. Honey MELT has half the saturated fat of butter and one gram of sugar per serving.
What does MELT love about working with honey?
What’s not to love about honey?! It is nature’s most perfect food. The flavor and scent of organic wildflower honey is unparalleled.
Do you have any future plans to add more spreads with honey to your product line?
Our newest flavor, Chocolate MELT Organic, features organic wildflower honey. Honey enhances the velvety richness of Chocolate MELT and lightly sweetens the product.
What are MELT’s future plans?
We plan to become the leading healthy oils company in the world. Our team has the drive and desire to make that happen. We want to be part of impacting the world in tremendously positive way.